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Seat's new urban city runaround concept

Published: 12 February 2019

► Seat's new urban mobility concept
► To be unveiled at MWC show 2019
► Shown in full on 25 February

You're looking at a radical new type of Seat city car. And - no - you can't yet see anything other than this shadowy teaser image until the proper world debut at the Mobile World Congress (MWC) to be held in Barcelona on 25 February 2019.

Little is known yet, other than a promise that it's part of 'a mobility platform' and that it'll 'take a giant leap toward urban micromobility.' That's lots of buzzwords, right there...

More simply, we can see an unusually proportioned tallboy pod of a car, with illuminated Seat badge, slimline lights and a very angry-looking, triangular grille. Could it be something to rival the Renault Twizy, but with a Spanish twist? Watch this space...

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Eh? What is Seat actually doing at MWC 2019?

The Spanish company is hurtling headlong into the tech space, and has already pioneered the integration of Amazon's Alexa voice services into its cars (below) and is developing 5G mobile tech to boost its connected car vision. It's a complex area of tech integration and Seat knows that its younger customer base will increasingly expect their cars to sync with the wider technology ecosystem.

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It's the fifth year in a row that Seat has attended MWC, a hotbed for mobile phone and connectivity services. The company has already partnered with Segway to make urban runabouts and the new 'concept car' due later this month will act as an extension of that thinking, we're told.

Company President Luca de Meo will unveil the car at MWC on Monday 25 February. 'Mobility is changing, and our role as a manufacturer and provider of mobility is changing with it,' he said. 'We must be able to manage and offer new mobility platforms that will be the key players in cities of the future. Seat is heavily involved in several projects of this type and the MWC is the perfect backdrop to make them known to the world.'

See all our Seat car reviews

By Tim Pollard

Editorial director of CAR's digital publishing arm. Motoring news magnet

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