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Lagonda All-Terrain Concept: Aston Martin electric SUV teased before Geneva

Published: 06 February 2019

► Second Lagonda concept
► All-electric
► Revealed in full at Geneva 

We’re just over a month away from the 2019 Geneva motor show, but the new car announcements are coming in thick and fast. After kickstarting the Lagonda brand with the slick Vision Concept last year, Aston Martin will return to this year’s show with the All-Terrain Concept.

As you can probably guess from the name – and the usual supplied shadowy teaser image – this new concept is higher than last year’s Vision Concept, but retains the broad design strokes of its lower, svelte sibling.

Like most electric cars, we’re told the new Lagonda concept goes big on all the benefits EV powertrains bring; so expect an suprisingly expansive interior and a very unconventional exterior design.

The Lagonda SUV won't go into production looking exactly like this, but we’re starting to see what the design direction will look like. We'll know more in four weeks. 

‘Historically Geneva has always been good for us - the buzz surrounding the stand last year when we revealed the Lagonda Vision Concept was truly remarkable - so it’s fantastic to return to the scene of such great success with another world debut,’ said Andy Palmer, Aston Martin Lagonda president and group CEO.

‘The Lagonda All-Terrain Concept offers explicit clues regarding what will be the first Lagonda model to enter production, and further demonstrates how Lagonda’s zero emission powertrain enables us to create spectacular cars that will radically redefine their sectors of the market.’

What about the supercars?

First the DBX, and now this – has Aston gone-off the beaten track you ask? Apparently not. The British brand is bringing a Vantage, DB11 AMR and DBS Superleggera to the Swiss show too – and two of those will have been fettled by Gaydon’s bespoke Q branch craftsman.

Further electric car reading

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By Curtis Moldrich

CAR's online editor and racing-sim enthusiast