Mazda BT-50 pick-up truck (2010) news, photos | CAR Magazine

Mazda BT-50 pick-up truck (2010) news, photos

Published: 14 October 2010 Updated: 26 January 2015

Mazda is unveiling its new Mazda BT-50 pick-up at the 2010 Australian International Motor Show this week. As befits a car launched in Oz, the new BT-50 is a lifestyle pick-up or ute aimed as much at the leisure market as brickies.  

Previously, Mazda had only issued the design sketch above, but today the company issued the first official pictures of its new truck.

Mazda BT-50: a brief history

There’s been a gaping hole in Mazda’s UK line-up this year as the previous model was on run-out; the BT-50 used to sell in reasonable numbers, but waning sales and shifting tax systems have made the pick-up market shrink and Mazda only sells a few hundred here in a typical year.

That’s why there are no plans to launch the new BT-50 in the UK – despite it being homologated for Europe.

These first official photos show the new BT-50 offers an interpretation of Mazda’s family face with the sweeping five-pointed grille and sweptback headlamps.

By Tim Pollard

Group digital editorial director, car news magnet, crafter of words